Site structure layer

Internal Linking Planner

Internal links often decide whether a page stays isolated, becomes easier to crawl, or starts receiving stronger relevance signals. This tool is designed to help users review which pages need support, where link equity is likely being wasted, and what linking paths would make the site structure more coherent without forcing unnatural anchor text or boilerplate sitewide links.

What It Will Help With

Weak destination pages

Flag pages that have some value but are hard to discover internally, weakly referenced, or buried too deeply.

Topic clusters

Show where guides, services, tools, and commercial pages could support each other more clearly.

Practical link actions

Output candidate source pages, suggested destination pages, and a clearer reason for each link opportunity.

First Version

Planner outputs

  • Pages needing more internal support
  • Pages with too few contextual links
  • Suggested link pathways by topic
  • Anchor text quality guidance

Best fit

This is especially useful for growing sites with guides, service pages, and tool pages that should reinforce each other but currently sit in weak clusters.

Workflow fit

Use this after the audit when a page looks technically fine but still lacks discovery, support, or topical reinforcement.