Privacy Policy

Last updated: 28 September 2026

This Privacy Policy explains how TheFreeSEOToolKit collects, uses, and stores information when you use this website.

Information this site processes

• URLs or page addresses submitted to the audit tool so the requested analysis can be performed.
• Basic technical and usage information needed to operate, secure, and improve the site.
• Analytics data, when you consent, to understand how the site is used.
• Contact form submissions, when you choose to send them, so support, policy, or business questions can be answered.
• Google Search Console property and URL inspection data, only when you choose to sign in with Google and connect a verified property.

Google Search Console access

If you use the Search Console Inspector, TheFreeSEOToolKit requests read-only Search Console access through Google sign-in. This lets the tool list properties you already verify in Search Console and inspect URLs you request.

The tool does not edit your Search Console settings, submit sitemaps, remove properties, or make changes to your Google account. Access tokens are held server-side for the connected session so the inspection can run, and you can disconnect and revoke access from the tool at any time.

Analytics

If you allow analytics cookies, this site may use Google Analytics to understand aggregate usage patterns such as page views, session behavior, and device information. This helps improve site content and usability.

Advertising

Ad serving is currently paused. The site does not load Google advertising scripts or set advertising cookies. We may introduce advertising after the relevant account review and consent setup. We will update this policy before enabling it. Google may verify site ownership using our publisher meta tag and ads.txt file; these do not serve ads.

For information about Google services, see how Google uses information from partner sites.

Consent choices

All visitors can allow or reject optional analytics. Use Privacy settings at any time to change your choice. Advertising is paused; this analytics preference does not provide consent for advertising.

Data sharing

This site may rely on service providers such as hosting, analytics, security, form handling, and advertising vendors to operate the service. Those providers process information only as needed for their services and under their own terms and policies.

Your choices

• You can reject optional cookies without losing access to the main site functionality.
• You can revisit your privacy choices at any time.
• You can stop using the audit tool if you do not want submitted page URLs to be processed.
• You can disconnect Google Search Console access from the Search Console Inspector, and you can also revoke access from your Google Account permissions.

Contact

For privacy or policy questions, email Ben Lake at ben@thefreeseotoolkit.com or use the Contact page.